Posted inNews

Adidas’ new shoe insole can track soccer player movements thanks to Google Jacquard technology

Google, Adidas, and Electronic Arts have teamed up on a new smart shoe insole that combines physical activity, digital activity and… video game rewards. The new Adidas GMR insole sells for $40 and it can be used with any set of soccer (football to most of the world) shoes. By tracking the motion of your […]

Posted inNews

Adidas miCoach Fit Smart fitness tracker coming in August for $199

Adidas sells a $400 smartwatch for runners called the MiCoach Smart Run Watch. It has a heart rate sensor, 4GB of storage for music and data, GPS support for tracking your running speed and mapping your route, and a touchscreen display. But if the price tag seems a bit steep, Adidas plans to offer a […]