Sony has teamed up with music labels Universal, EMI, and Warner to create a new streaming music service called MusicUnlimited powered by Qriocity. The service is already available in parts of Europe including the UK, France, Germany, Italy, and Spain. It will soon launch in the US, Australia, and New Zealand as well.

Music Unlimited represents an attempt by Sony and the other record labels to take on Apple and its industry-dominating iTunes music store. Apple is expected to introduce its own streaming music service soon.

But while Apple’s iTunes service is tied to computers and Apple mobile devices including the iPhone, iPod touch, and iPad, Sony will tie the Music Unlimited service to a wide range of devices with a heavy emphasis on gadgets that reside in the living room such as PlayStation 3 game consoles, Blu-ray disc players, and Sony Bravia television sets. PCs and Google Android phones will also be supported, but iOS apps won’t be available until later this year.

Sony is hardly the first company to offer a streaming music service. Music Unlimited will enter a crowded marketplace, competing with Rhapsody, Rdio, MOG, and others. But the record labels involved in the new venture have a lot of clout and a decent music catalog. Music Unlimited will offer 6 million songs.

A basic subscription for Music Unlimited will run $3.99 and offer a Pandora-like service where you can listen to radio-like music channels with the ability to skip and rate songs. For $9.99 per month you can listen to songs on demand.

Support Liliputing

Liliputing's primary sources of revenue are advertising and affiliate links (if you click the "Shop" button at the top of the page and buy something on Amazon, for example, we'll get a small commission).

But there are several ways you can support the site directly even if you're using an ad blocker* and hate online shopping.

Contribute to our Patreon campaign


Contribute via PayPal

* If you are using an ad blocker like uBlock Origin and seeing a pop-up message at the bottom of the screen, we have a guide that may help you disable it.

Subscribe to Liliputing via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 9,499 other subscribers

One reply on “Sony, EMI, Warner and Univeral launch a streaming music service”

  1. This sounds like the record labels are making a play to take back control from Apple and the lock-in of the iTunes Store. If this takes off, and the print media providers revolt against Apple’s 30% tax on subscription services, we may see some real competition in the content arena again. That would allow other mobile platforms some breathing room to challenge the iOS ecosystem. This could get interesting…

Comments are closed.