Apple has launched a new iPod touch model featuring 16GB of storage, front and rear cameras, and a $199 price tag.

The 32GB and 64GB models are also getting price cuts.

ipod touch 5

This actually marks the return of the $199 price point. Up until Apple launched its 5th-gen iPod touch, the company had been offering entry-level models at that price. But starting in late 2012 the cheapest new model you could get was a $299 iPod touch with 32GB of storage.

Last year the company introduced a cheaper $229 model with 16GB of storage, but no rear camera.

The new model has a front camera for video chats and a rear camera for shooting photos or videos. It’s a lot like an iPhone that doesn’t make phone calls (unless you’re using Skype or another VoIP service).

Other features include a 4 inch, 1136 x 640 pixel display, 802.11n dual-band WiFi, Bluetooth 4.0, and an Apple A5 processor.  The iPod Touch has a 5MP rear camera with support for 1080p video recording. The front camera can shoot 720p videos.

After the price cuts, here’s how much it costs to get a 5th-gen iPod touch from the Apple Store:

  • 16GB for $199
  • 32GB for $249
  • 64GB for $299

Sure, a newer processor would be nice, but the new pricing means you can pick up a 5th-gen iPod touch with 64GB of storage for $100 off the original list price.

Don’t want to spend your money on a portable media player and app/gaming device from Apple? Check out our list of Android alternatives to the iPod touch.

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11 replies on “The rebirth of the $199 iPod touch”

  1. This has an A5? I thought the fifth-gen iPod and the iPhone 5 were identical in specs.
    And it was also foolish to even consider the 16 GB iPod touch before compared with a number of high-quality tablets.

  2. Just buy Motorola’s Moto G with LTE and don’t use it as a phone. It has a microSD card slot too. GPS is built in. Hard to beat all the features of this device for $219.

  3. Why would anyone buy this when so many more affordable and versatile options exist at this price point nowadays?
    Five years ago called, it wants its take on the market back.

    1. iPods are a dying market, it makes sense for Apple to release something cheaper and squeeze the last dollars out of the market before it dries up.

      1. Or it shows just how stagnant things have become over there.

    2. Looking at all platforms, nothing comes close to iTunes when managing my music library.

  4. Since this basically is the same guts as the 5th generation ipod minus the camera, just buy a 5th gen ipod refurbished for 30% off. Once these hit the streets, a price drop on the 5th gen is inevitable. They are the same device. I bet a small percentage of people are actually going to buy this device simply for the rear camera. Apple should have upgraded the CPU in my opinion.

  5. Still no GPS: Don´t buy!

    “For iPod touch with Maps, the Maps application provides your approximate location using information based on your proximity to known Wi-Fi networks (when on and available).”

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