When Motorola launched the original Moto X smartphone the company also introduced an online tool called Moto Maker which you could use to customize the features and design of your phone before placing an order.
Now you can also use Moto Maker to build a custom Moto 360 smartwatch.
Just visit the Moto 360 web page to begin building your watch by choosing the case finish, the band, and the default watch face that will ship with your watch (you can always change the watch face later… it’s just an app, after all).
Clearly Apple isn’t the only company that figures customers will treat its smartwatches as fashion accessories and not just simple gadgets. A top-of-the-line Moto 360 still costs less money than an entry-level Apple Watch, though.
Case options include light, dark, and champagne gold finishes. You’ll have to add $30 for the gold option, but that’s nothing compared to the premium Apple charges for actual gold when you buy one of its smartwatches.
Motorola also offers a choice of 3 22mm leather bands and several metal band options (which add $50 to the price of the watch).
Do have to question the implications of this wording…
“Clearly Apple isn’t the only company that figures customers will treat its smartwatches as fashion accessories and not just simple gadgets.”
Wasn’t the Moto 360 released well before the Apple Watch was ever mentioned, and didn’t they promise the customisation we are (now finally?) seeing?
Anyway, looks good for the Moto360… if only they provided an option for better battery life. :-/
No implication intended. I wasn’t trying to say this was a response to the Apple Watch.
The Moto 360 had already made waves as the first smartwatch with a round display, which is more about form than function.
It’s just noteworthy that a day after Apple outlined all the details for its high-peiced watch, Motorola made it easier to customize the design of its much more affordable watch.
Sorry Brad, I was in an overly prickly mood yesterday… To be fair, you have been providing information on the Moto 360 since early leaks mid-last year, which I’ve been following on this site since.
The customisation (essentially switching bands, something ported from regular watches) was really part of the original appeal for me. I especially like those metal bands available, but again, am held back by concerns on battery life.
(I do beg to differ with you on the form vs function: a round watch, or at least one with a tapering cushion, is much more comfortable on my wrist as compared to a squarish watch, but maybe that’s just me.)
the watch looks like cut at bottom,
why they don’t make it 100% circular?