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The first Amazon Kindle was released in 2007 and it was an ugly looking device with a physical keyboard, an odd angular design, and a $399 price tag. It was also relatively late to the eReader party where Amazon was competing with more established players like Sony.

But Amazon built a solid ecosystems, a huge catalog of eBook content, and started driving down the price of its devices. A decade later, you can pick up a brand new Kindle for $80 and up… but they’re often cheaper than that due to sales that take place throughout the year. Right now Amazon is running one of those sales to celebrate the Kindle’s 10th anniversary.

Prices start at $50 for the entry-level Kindle, or just $40 if you’re cool with refurbished products. The most attractive deal of the bunch (for me) may be the refurbished Kindle Voyage for $135. It has a screen that sits flush with the device, page press buttons, and more even lighting than the cheaper Paperwhite, and this is one of the best prices I’ve seen.

The down side of Amazon’s dominance of the eBook and eReader market is that there’s not much competition in the space right now, and Kindle devices don’t support some open standards like ePub. But I primarily use my Kindle Paperwhite to read library books (so I didn’t expect to “own” them anyway), and DRM-free (or stripped) eBooks and online articles I save using the send-to-Kindle feature.

Here are some of the day’s best deals.

Kindle devices

Refurbished Kindle devices 


Digital media and subscriptions


You can find more bargains in our daily deals section.

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5 replies on “Deals of the Day (10-23-2017)”

  1. Bought 8th gen Kindle touch a while ago, model year 2016.
    Aside from Kindle not supporting all known e-book formats, its quite nice device for reading books and online articles!
    It could have been even more thinner and lighter, but for the price I really cant complain.
    Battery life, though, could have been slightly better and it would help if it didnt discharge itself when “turned off/in standby mode” when wifi is turned off.
    Screen also seemed a bit darker than on older Kindle from 2012./2013, however, probably due to mine being white model and the older one their dark-gray one.

  2. What an incredible time to be alive in this age. I’m taking a step back and seeing all the technological marvels we take for granted today.

    1. Yep, and your comment is a nice change from the dark Luddite paranoia most computer/personal tech announcements are greeted with these days.

  3. I love a good purpose-built device, and the Kindle is that. It is just good at what it does, and yes, you could read on your phone or tablet, but I don’t want to do that at bed time when I’m trying to wind down. I also don’t want the distraction of all kinds of notifications and other apps vying for my attention. I have a 2 year-old paperwhite with ads. While I’m always attracted to newer and better, there’s just no great motivation to get a new one until this dies or I lose it.

  4. I have a second generation Kindle I paid $299 for in 2009. It would have fit your old technology piece last week except that I no longer use it. It still works though last time I tried it, and they even still release software updates for it every now and then. They’ll send out an email telling you it needs to be turned on to receive the update.

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