It’s iPhone day, and there’s a lot to unpack! Apple has just finished revealing its fall 2019 models: the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max.

Right off the bat you’ll notice the change in naming. The R model is now simply the base iPhone and higher-end models are now Pro, as with the iMac and iPad.

The iPhone 11 ships with iOS 13 and is powered by Apple’s new A13 Bionic chip, which Apple once again says is the most powerful you’ll find in a smartphone. The front-facing camera has been upgraded to a 12MP sensor, matching the dual 12MP wide and ultra-wide shooters on the back. Both front and back cameras are now capable of recording 4K and slow-motion video.

The iPhone 11 is also equipped with Wi-Fi 6, boasts faster Face ID unlocking, and lasts a full hour longer than the XR between recharges. Prices start at $699 and Apple is offering 6 color choices: white, black, purple, yellow, green, and a Product RED edition.

Next up is the iPhone 11 Pro. It has the same A13 Bionic processor under the hood, but plenty of big upgrades surrounding it. On the back of the phone there’s a three-camera array – wide, ultra-wide, and a 4x optical telephoto. They’ll soon be able to take advantage of a feature Apple calls Deep Fusion, which captures 9 images and uses software wizardry to reduce noise and crank up detail at the same time.

Flip it over and you’ll discover the new Super Retina XDR display. The custom OLED panel measures 5.8 inches from corner to corner and packs 458 pixels per inch with a 2,000,000 to 1 contrast ratio. In direct sunlight, brightness tops out at 800 nits. When you’re checking out HDR photos or HDR10 video, the iPhone 11 Pro can crank it all the way up to 1200 nits.

For the iPhone 11 Pro Max, Apple stretched the display to 6.5 inches. In addition to being bigger, better, and brighter, the Super Retina XDR display is also more efficient. Along with the A13 chip it’s a big reason that the battery that lasts 4 hours longer on the iPhone 11 Pro and 5 hours longer on the Pro Max.

While the battery lasts longer, you won’t be able to recharge other devices from the iPhone 11 Pro or Pro Max wirelessly as some rumors had been suggesting. You will be able to charge the phones themselves faster, thanks to an 18W charger.

Like the iPhone 11, the Pro and Pro Max also bring Wi-Fi 6, quicker Face ID unlocks, and iOS 13.

Pricing jumps to $999 for the iPhone 11 Pro and $1099 for the Pro Max. They’re available in a more muted range of colors: silver, space grey, gold, and midnight green.

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Lee Mathews

Computer tech, blogger, husband, father, and avid MSI U100 user.

17 replies on “Apple reveals colorful iPhone 11 and beastly iPhone 11 Pro and Pro Max”

  1. I like that Apple is still making powerful, relatively small phones. I’m not as fond of their prices, being more of a $350-450 phone person myself, but I might check out an iPhone in 2021-2022, when I plan to get another phone. (Hopefully 5G modems will be more mature then too.)

  2. Any credible tech journalist should be calling out Apple for creating smoke and mirrors. There isn’t a full disclosure about the specs of the iPhone 11. Only the image they want to portray. To say battery life is better by 1 hour than last years phone? What fools buy into this without know what it really is? I guess people don’t care. To not disclose resolutions, pixels, mAh, etc, there is no excuse other than to create smoke and mirrors. It’s cheap why? Well, that’s hard to surmise.

    1. Nope.
      This is modus operandi for Apple, and has been for decades. They throw a few specifications, but the rest of it they use descriptions for their regular consumers and journalists. It’s too late to call them out for doing such a thing, and the market is clear, people don’t actually care about the specifications they care about the product. And to a point, Apple is right.

      The fact is, this product is not for you. Someone who knows what specifications means, and likes to buy products smartly. And Apple doesn’t care if you don’t buy their product… thousands of others will instead.

      With that said, the iPhone 11 Pro Max is currently the best phone money can buy. It’s not for me. And it’s not for people that visit this website. But I admit, it is the best out there, and there are legitimate reasons to buying it.

      1. Garbage. In terms of the “iPhone 11” one could easily point out that not specifying LCD or AMOLED is misleading. The iPhone 11 being less than 1080p and not posting that information would seem misleading. Releasing promo images with a hidden notch is also market manipulation. There is a lawsuit on that point. One thing is clear. Ignorance is the play. If you can convince people that non 1080p in 2019 is a great device, then case closed. What more needs to be said? Ignorance along with big tech sites seeking $$$ affiliate income is a big key to their success. They make quality phones that last, I’m not blind to their value.

        1. Well, I did say the iPhone 11 Pro Max. But in terms of the standard iPhone 11 (which is a successor of the iPhone 8 and Xr), it’s not that bad.

          Sure, it’s using LCD and not OLED…. but it’s a very very good screen. It not be using 1080p, but in terms of pixel density, it’s quite decent. Judging by the specifications the iPhone 11 isn’t great, but based on actual experience it is pretty good.

          Many companies resort to exaggerations and misleading marketing… but that’s how Apple makes its money and what keeps the world turning. Noone should be surprised at this point. And if you’re unsure, there’s plenty of avenues to get deep and good quality reviews from trustworthy third-party individuals.

        2. Have you seen the viral video Watch EVERYONE pick the iPhone XR over a 1080p Screen last year? It seems you should:

          Did you go over to Apple’s site to check out their phones’ specs? They don’t site the RAM for some reason (that’s a Geekbench test away), but otherwise everything is there in clear:

          From where did you pull out the display should be 1080p? First, 1080p was a standard for HD videos on the big screen. You didn’t define which size of phone screen should be 1080p mandatory. Phone screens come in different sizes. For example an 1080p display on a 5″ or a 5.5″ phone results in different density. Pixel density is what matters. Steve Jobs called over mobile displays over 300 ppi Retina. The XR/11 is over that by a healthy margin. Interestingly even the Pro iPads are only 264 pp, but no one is offended by it.

          I don’t know where did you go the information about anything under an 1080p display on a phone is garbage, but you might very well be interested in an educational video about how to do phone reviews properly by Louis Rossmann:

          Coincidentally he reviews two Android phones but the point is his approach is much more healthy and refreshing than your average YouTube tech reviewers’.

          I’m not here to defend Apple (I’m not even in the market for their devices at this point), just wanted to bring some common sense to the discussion.

          1. The above is an answer to Graham, of course. For some reason it shows up as if I’ve written it to Kangal. Brad, your commenting system is quite quirky. 🙂

          2. Don’t worry fam, I understood it.
            Yeah, you basically said what I was meaning… the display on the iPhone Xr/11 is very good. There’s no issues with contrast, accuracy, density, or brightness etc etc. It’s only drawback is that it cannot show 1080p content, which I admit is pretty weird drawback for a device at this price range in this day and age.

            For one, I think the displays of the old Plus models are still great today. Whereas the standard iPhone 68 were a slightly lower quality, and also couldn’t render 1080p content.

          3. “Don’t worry fam, I understood it.”

            Kangal, did you intend this to me? About my post intended to Graham?

            After I stated that Brad’s comment system is quirky; comments do not seem to show up in the correct order.

            Well, okay.

  3. I was going to comment on the resolution but that would be petty. The iPhone 11 is a really solid device at a good (for apple at least) price. The a13 is an absolute monster and destroys anything else out there in a smartphone, the cameras should be excellent and you get long term software updates for 5 years.

    Apparently, the XR outsold the XS models by a lot so now that is just the regular iphone now, it gets the job done for 98 percent of people and the screen is perfectly fine.

    This may be my next phone and I have never had an iphone.

    1. I agree, but not completely.
      I still think not being able to see HD content is a big bummer, especially at that price tag. I think Apple should’ve moved the standard model to +1080p IPS, whilst keeping the more expensive models at a +1440p OLED.

      I also think the $699 price, should be a price that is “adjusted down” to different locations, instead of being “adjusted up” as you can easily find it scraping +$900 in other countries where they’re more likely to only afford $600.

      I’m not a big fan of dual-cameras, but having the second as the Ultrawide is good move. It’s so much more useful than a Black White, ToF, Macro, or Telephoto camera. The only zoom cameras that seem to be worth it is the x6 (or more) physical lens, like you see on the Reno Zoom. But even then, an Ultrawide seems to be the camera useful in more scenarios when you’re outdoors with your phone.

      I don’t see much compelling reasons to buy an iPhone 11 Pro or Max, so I think most people will either get the standard 11 or maybe the non-discontinued (why?) Xr. So it will be a repeat of last/this year, with Apple getting mostly abysmal sales and profit compared to their norm. I also think the older devices like the iPhone 8 Plus, which is now re-continued (why?). I think it offers compelling value, so I expect good sales for those, which in turn will cannibalise some of their sales.

      I think people will make-do for 2020, and Apple is looking to improve the obvious shortcomings:
      Slow charging, Slow connection, Big Notch, Inconvenient biometrics, worse display etc etc.

      The obvious solutions being:
      ThunderBolt3 USB-C, 60W Fast Charging, 5G connectivity, No notch/hole, Underscreen TouchID-FaceID-Selfie cam, 120Hz display, 21:9 cinematic form-factor, etc etc.

      1. “I’m not a big fan of dual-cameras, but having the second as the Ultrawide is good move. It’s so much more useful than…”

        Depending what kind of photographer you are. If you are like a classic Leica/rangefinder/street photographer person, you appreciate a lens with a ~50mm focal length. Called telephoto in Apple’s terminology.

        “I also think the older devices like the iPhone 8 Plus, which is now re-continued (why?).”

        You answered your own question. Someone likes Plus sized phones at a great price. Or can only afford/justify that much for one.

      2. You forgot that the XS family, and even the X is still available, brand new, in various countries at a discount. Not only the Apple stores sell iPhones, but quite a few outlets, including, but not exclusively, carriers For some people, these may sound most compelling, mostly for two reasons: screen (OLED), some people might think the X or the Max is the ideal size for them (for me at least the XR/11 is just this strange in between size between the two ‘pro’ sizes, LOL), or the cameras, the telephoto lenses for the reasons I mentioned.

      3. They can’t solve all those problems in one generation, else you’d have no reason to spend another $1000 next year! I always feel they hold back just enough each year, the fans always justify it with a “I don’t really need fast charging as I always charge over night” and then when fast charging comes in the next year its all like “Fast charging is worth upgrading for on its own, Apple have knocked it out the park by including it this time!”.

        (fast charging is awesome, had it on my cheap Xiaomi a while back and it’s actually something that makes a real difference. Notice your phone is on 20% just before you go out for the night? No problem, plug it in, get your crap together, oh look, its on 60% and will now last the evening. Love it)

        1. Fast charging is great. I bought the 18W charger and a cable as soon as I heard it was available on the X and never looked back. If you buy a 1000 dollars phone, you can buy a charger and a cable for 40 bucks. I don’t understand why people get their knickers in a twist about this.

    2. No offense, but you aren’t overly knowledgeable when it comes to technology. iPhone 11 announced. Find battery size in mAh. You can’t. Find out what the resolution is. You can’t. The fact is the XR was not even 1080p. Considering how cheap the iPhone 11 is? It’s likely not even 1080p and if it is, it isn’t really because 1080p with a notch is not actually 1080p. It has great battery life because the screen sucks. Nobody need a powerful processor as they are selling. Smoke and mirrors. No specs released at the event? That’s garbage.

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