Every time Apple introduces a new 9.7 inch iPad, the company has kept the $499 starting price the same. But for the past few years Apple has also offered a cheaper $399 model by keeping around the iPad 2 as an option for shoppers who didn’t need all the latest features.

Now Apple is finally showing the iPad 2 the door and replacing it with the 4th-generation iPad. You can pick one up for $399 and up.

iPad 4

The move means that almost all of Apple’s current products feature Retina displays. The iPad 4 features a 9.7 inch, 2048 x 1536 pixel display, an Apple A6X processor, front and rear cameras, and 16GB of storage.

You can opt for a WiFi-only model for $399 or grab a WiFi + Cellular model for use on AT&T, Verizon, Sprint, or T-Mobile networks for $529.

Apple’s iPad mini with 7.9 inch Retina Display also has a starting price of $399, but features a newer Apple A7 processor. So if you’ve got $399 burning a hole in your pocket you can now choose the size and speed that best fits your needs.

Or if those prices are too steep, you can still get a 1st-generation iPad mini with a 1024 x 768 pixel screen for $299… or pay a lot less for any number of Android tablets.

via 9to5Mac

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13 replies on “Apple iPad 4 is back, and this time it’s $399”

  1. I have the iPad Air and man this tablet sucks. Let me tell you, 64-bit CPU + 1 GB RAM = bad design. This has low memory crashes all the time. It sucks when background tabs in Safari or Chrome get killed off and forced to reload when you switch to them. If you’re typing into a form then you lose all of it.

    That new iOS update didn’t help things.

    1. I bet the retina display doesn’t help either. I can also see how having only 16GB non upgradable storage would be a pretty big sticking point as well.

  2. This makes much more sense than trying to peddle the iPad 2 for $399.

  3. ” or pay a lot less for any number of Android tablets” Well yeah. And never receive any updates.

      1. That’s probably for the best. Kind of like trying to update a 3gs past any 4.x.x firmware. Laggy POS.

      2. Sadly, the iPad 1 had only 256MB RAM, which left it behind before its time. The iPad 2 on the other hand still hangs tough.

    1. Not every Android tablet doesn’t receive updates. The Nexus line, Asus tablets, and even Samsung tablets get software updates. Also, the average user really doesn’t care about software updates. Google then created a way to keep core apps updated and secure without software updates.
      The days of no updates are over. Most tablets get software updates once the manufacturers get the latest version of Android to develop their software.

      1. “Also, the average user really doesn’t care about software updates. ”
        My parents and my sister use iPhones and iPads and they are in no way power users but since upgrading the OS is such a no-brainer they are always up to date. But sure, I guess the average Android user really doesn’t care about software updates.

        1. You must never have used an Android device. Updating is just as easy as on an iPad. If they know that there is new software, they will stay up to date. If they don’t know any better, and the average user really doesn’t, they won’t mind as long as the software continues to work properly.

          1. So first there are just as many updates to Android devices everywhere as there are updates to iPads but at the same time it doesn’t matter. I guess you can make that argument, but it doesn’t make much sense.

          2. I can argue both. I can argue that Android devices do get software updates. However, from personal experience, I can attest that, while they are good overall for any device, some people just want what they have as long as it works.

            Not everyone wanted to update to Windows 8 once it came out so they could stay up to date; they were just fine with Windows XP/Vista/7, because it works.
            Software updates are a good thing. Not everyone WANTS one, though.
            Sorry about the two different points. Hope I didn’t confuse you too much.

          3. You certainly *can* argue both, but it’s stupid. Just saying.
            1. Android is just as easy to update as iOS.
            2. No one wants updates.
            Sure, thats why Android 4.4 is used by 2% of Android users and iOS 7.1 hit 2% penetration after 2 minutes of going live. But you keep telling yourself that people want the old stuff.

            People didn’t want to “update” to Windows 8 because it sucked. You’re arguing Android 4.4 is such a dud people choose to stay with Gingerbread, I’m not sure thats a point you want to make though.

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