Amazon’s Fire tablets have a well-deserved reputation for offering decent bang for the buck. They have decent displays, long battery life, and affordable price tags. But they also come with an operating system called Fire OS, which is Amazon’s custom version of Android.

Instead of the Google Play Store, there’s the Amazon Appstore. And while the Kindle, Amazon Prime Video, and Amazon Music apps are pre-installed, if you want to use the official YouTube, Gmail, or Chrome apps, for example, they are not included.

But it’s not difficult to install them yourself.

This summer I showed you how to install Google Play on the latest Amazon Fire HD 8 tablet. Now I’ll show you how easy it is to do on the latest Fire HD 10, which is a tablet with a larger screen, louder speakers, and a much faster processor.

Normally the Amazon Fire HD 10 sells for $150 and up, but it’s occasionally on sale for less than that – if you pick one up during Amazon Prime Day 2020, you may end up spending as little as $80.

There are multiple ways to install Google Play on the Fire HD 10 tablet. If you have a Windows 10 PC, I recommend using a free program called Fire Toolbox that allows you to install the Play Store and make many other changes to Amazon tablets.

If you do not have a Windows computer and/or prefer a different method, there are a few other methods that will work, and I’ll describe them below.

Install Google Play with Fire Toolbox

Fire Toolbox is a utility from a developer who goes by Datastream33 that compiles a bunch of tools for altering the behavior of most Amazon tablets, including the 9th-gen Fire HD 10, which is currently the most powerful tablet in Amazon’s lineup.

Among other things, you can use the Toolbox to backup and restore your device, enable or disable specific Amazon apps and services, and install the Google Play Store.

While you can do these things manually, the Toolbox makes it a lot simpler… and it also offers tools for undoing any changes you’ve made in case you run into trouble, or want to restore your tablet to its original state without performing a factory reset.

So here are the steps for installing Google Play on the Fire HD 10:

  1. Using a Windows PC, download and install the latest version of Fire Toolbox using the link from the xda-developers forum.
  2. On your tablet, open the Settings app (either by tapping the Settings icon on the home screen or by pulling down the Quick Settings panel and tapping the Settings icon).
  3. Scroll down to Device Options and tap it.
  4. Tap the Serial number 7 times until you see a notice saying that you’re a developer.
  5. Tap the back button to return to the previous screen.
  6. Select the newly appeared “Developer Options.”
  7. Slide the toggle to enable Developer Options.
  8. Scroll down until you see “USB Debugging” and slide the toggle to enable that.
  9. Plug your tablet into your Windows PC using a USB cable (the charging cable that came with the tablet should be fine).
  10. Run the Fire Toolbox application on your PC.
  11. Tap OK on the box that appears on the tablet.
  12. Wait a moment and/or follow any instructions on the screen as Fire Toolbox detects your device.
  13. Click the box that says “Google Services.”
  14. Read the instructions and then click “yes.”

That’s pretty much all there is to it — and I know it looks like a long list, but steps 2 through 8 are really just about setting up developers options on your tablet.

Once you’ve installed Google Play, you can login to your Google account on your tablet and access apps that you may have previously purchased, install Google applications like YouTube, Google TV, and Google Play Books that would not otherwise be available, and access millions of other apps that aren’t in the Amazon Appstore.

You may run into some apps that don’t behave properly due to the differences between Fire OS and stock Android software, and in the past I’ve had a bit of trouble with apps that are available both from Google Play and the Amazon Appstore, where the wrong store would try to apply updates.

But overall, I find Amazon’s tablets to be much more pleasant to use once the Play Store has been installed.

You can also use the Fire Toolbox to manage your account, remove Google Play, or make other changes such as removing Amazon apps and services – just be careful. You don’t want to remove the Amazon keyboard or app launcher, for example, until you’ve first installed third-party replacements.

The utility can also help you make a complete backup of your device or restore from that backup, which can come in handy if you’re tinkering with the software that comes with the Fire HD tablet.

Everything that the Fire Toolbox does can also be done manually using the Android SDK Platform Tools, which are available for Windows, Mac, or Linux computers. But you’d need to know all of the precise commands to run in order to accomplish the same things.

But you don’t even need a computer if all you want to do is install Google Play on your tablet.

Install Google Play manually

Don’t have a Windows PC, or prefer to do everything on the tablet itself? First, we need to allow installation of unknown apps downloaded from Amazon’s Silk web browser:

  • Open Settings
  • Tap the option that says Security and Privacy
  • Scroll down to Applications from unknown sources.
  • Tap the Amazon Silk browser.
  • Slide the toggle to enable Silk to install apps from unknown sources.

If you just want to install apps that aren’t in Amazon’s store and don’t care about Google Play, you can stop here and go to a trusted website like APKMirror to download the apps you’re looking for.

But if you want access to the same apps that you may be using on your phone and/or the ability to sync data between apps, download automatic updates, and access apps you’ve already purchased, then the next step is to install four applications that will bring Google Play Services and the Play Store to your tablet.

Open the Silk web browser and download the following four APK files in the order listed. After each one is downloaded, you should see a pop-up alert asking if you’d like to install the app. Tap OK, and then choose Install and then Done before moving on to the next download:

After all four APK files have been downloaded and installed, reboot your tablet and then open the Google Play Store app. You’ll be prompted to login using a Google username and password and then you should be able to download apps from the Play Store.

Google Play Books on the Fire HD 10

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  1. Had more problems getting Fire Toolbox installed on my computer than I did getting the Play Store on my Kindle.

    Thanks for the instructions!

  2. I was unsuccessful attempting to manually install 4 applications to add Google Play Services and the Play Store to my brand new Fire HD 10 tablet. Can anyone specify exactly which links for Google Services Framework 9 and Google Play Services should be selected (steps 2 & 3)? With the specific links, as of today, I will retry the process.
    Thanks in advance for any help.

  3. I followed the instructions to download the play store to my fire 10. The app appears on my home screen but will not open. How do I get it to open or just uninstall the 4 things I downloaded?

    1. That’s what happened to me but I never got any advice aside from the other route which removes all the Amazon stuff (which I don’t want to do). I will try to uninstall and reinstall before giving up.

        1. Thanks so much! I wish I were more technically adept, but I’m unsure about the correct links for the 2nd and 3rd steps. I think I must’ve chosen wrong one(s).

  4. I am not tech savvy but followed directions to manually install 4 applications to add Google Play Services and the Play Store to my brand new Fire HD 10 tablet. After reboot, I tried to sign in to Google Play Store, but instead of being routed to enter login credentials, a “checking info” screen appeared that just buffered endlessly. Did I select the wrong Google Play Services app? I chose the only version with “64” in description for Android 9+. Any ideas why I can’t login?

      1. I did not try toolbox because the manual instructions were easier to understand and fit my needs. All I want is to add the play store.