It’s been more than a year since luxury phone brand Vertu went out of business. But it looks like brand is back from the dead… and so are its expensive smartphones.
The first new phone from the revived company is called the Vertu Aster P and it’s a phone with upper mid-range specs… but premium materials including a titanium frame and leather back cover. The phone is assembled by hand in England and it’s really, really expensive.
The Vertu Aster P is up for pre-order in China from JD.com, where you can reserve one for between ¥35,800 and ¥98,000 (about $5,000 to $14,000).
In terms of specs, this is the sort of phone you’d expect to sell for under $500. It has a Qualcomm Snapdragon 660 processor, a 4.9 inch, 1920 x 1080 pixel AMOLED display, 6GB of RAM and 128GB of storage.
The phone has a 3,200 mAh battery and a USB Type-C port, a 12MP rear camera and a 20MP front-facing camera. It also has dual-band WiFi, Bluetooth 5.0, NFC, and dual SIM support.
But it’s not the specs Vertu is charging extra for. It’s the materials, design, and additional services.
The phone has a sapphire crystal glass display, crocodile and lizard leather, and comes in black, silver, and gold colors — I can’t tell for certain, but I suspect the gold version uses actually gold and not just the color. With a $14,000 price tag, I’d certainly hope so anyway.
If you lift the flap covering the SIM card you’ll also see the etched signature of the person who actually assembled the phone.
While the new Vertu phones are said to be hand put together by hand in England, for some reason they only seem to be available in China for now.