With a list price of $70, the Amazon Fire TV is one of the most affordable media streaming devices with support for 4K HDR video. Today it’s the cheapest by far.
That matches the best price to date for the 1080p-ready Fire TV Stick with an Alexa Voice Remote, and it’s the best price ever on the 4K-ready Fire TV.
The only catch is that the price is exclusively available for Amazon Prime members.
That said, if you’re not a Prime member you might be better off with a Roku device, since they officially support YouTube, Google Play Movies, and other channels that aren’t available on a Fire TV.
Then again, Amazon Fire TV products can also do a few things that Roku devices can’t. They support more games, can run sideloaded Android apps, and can run media center software like Kodi (or MrMC if you’re looking for a version that’s available in the Amazon Appstore so you don’t need to sideload anything).
Personally, I made the switch from an Amazon Fire TV Stick to a Roku Streaming Stick+ a few months ago and I’ve been pretty happy with the switch. The Roku boots more quickly and supports more of the channels that I need. The user interface is also less cluttered. And while I kind of miss being able to use Kodi, the ability to use Plex to stream content from my network-attached storage device has helped ease the loss.
But if you’re just looking for a cheap 4K-ready media streamer? A Roku Streaming Stick+ currently sells for $70, while the Amazon Fire TV is $45 for Prime members.
All I’m saying is if you want a Fire TV device, today’s a good day to buy one. And if you want the discount, but you’re not a Prime member, you can sign up for a free trial.