For that price you get a USB thumb drive-sized computer with a 1.2 GHz Nufront NS115 dual core processor, 1GB of RAM, and 4GB of storage. There’s a USB port on one end and an HDMI adapter on the other, which means you can plug the stick directly into a TV or monitor, connect a keyboard or mouse, and run Android apps on a big screen.
The Nufront NS115 is an ARM Cortex-A9 processor with ARM Mali 400 graphics. Nufront isn’t exactly a household name, and I’m not sure what kind of Linux support there is for this chip. But it should provide better performance than the ARM Cortex-A8 chips found in older stick-sized computers like the MK802.
The stick ships with Google Android 4.0 and Kimdecent says it supports Hulu, XBMC, and many other apps. It also seems to support the Google Play Store.