Half of all Android tablets (in the US) could be Kindle Fires
It’s been a while since Amazon has released sales figures for the Kindle Fire, but the 7 inch tablet was tearing up the charts late last year. Now there are signs that more than half of all Android tablets in the
wild US could actually be Kindle Fires.
That’s according to web analytics firm comScore. The company collects data by looking at the devices being used to access websites — 54 out of every 100 Android tablets being used to surf the web were Kindle Fire tablets.
Of course, web analytics don’t tell you everything. It’s certainly possible that there are millions of Ainol Novo 7 tablet owners who simply aren’t using their tablets to surf the web. But if we assume that most tablet users spend at least a little time using their devices to access the web, comScore’s data paints an interesting picture.
Samsung took second place in the comScore listings — with about 15 percent of the market. That’s for all the members of the Samsung Galaxy Tab family, including 7, 9, and 10 inch models.
Interestingly, while comScore reports that the 7 inch Kindle Fire is far and away the most popular Android tablet, the company’s data suggests that people with larger tablets tend to spend more time on the web. The average 10 inch tablet owner accessed 125 websites in February, compared with 90 web page views for 7 inch tablet owners.