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Liliputing advertising policy

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This blog is a labor of love. I’ve been obsessed with tiny computing gadgets ever since purchasing my first Philips Nino PDA eight years ago, and I’ve been obsessed with computers and technology far longer than that. But I spend a lot of time and effort on this blog, and so I try to recoup some of my costs through advertising. I try not to let the advertising interfere with the content in any way, but in the interest of transparency, I want to share my advertising policy here.

This site includes ads from a variety of sources, and I’m constantly testing out new services. I try to keep the advertising and content separate, and all ads should either obviously be ads or should be clearly labeled under headers like “Sponsors” and “Shopping.” I do have affiliate relationships with Amazon and several other web stores. When an ad is relevant to a post, I may include a link to an Amazon product page, but you will not find affiliate links in the bodies of unrelated posts. For example, a story that mentions a price drop on a computer may include an affiliate link to the store that has dropped the price. But when a new company announces a computer I will link to the company page, not to a web store.

Here’s a list of ad networks/affiliate programs I am currently using:

  • Technorati Media – Technorati handles most of the ad sales for this site. The company has been doing an excellent job and I can’t recommend them enough for medium sized publishers.
  • Technorati Engage – You can purchase self-service 125px by 125x square ads in the sidebar for low rates through Technorati Engage.
  • Google AdSense – Contextual text and image based ads from Google.
  • AdsDaq – This service shows CPM display ads on your site. You set your price for each 1000 page views, and AdsDaq will try to match that price. If the service can’t, you can designate backup ads from other networks. I highly recommend this service to beginning bloggers who aren’t making much from Google Adsense.
  • Chitika – Chitika has a number of product-based ad units. Most ads are pay per click, although the company has also started rolling out some CPM or display ads. You’ll find Chitika ads between the posts on my site. If you sign up for Chitika through this link, I’ll get a referral fee.
  • Amazon – I earn 4% to 10% commission on items sold through this site. I have also created an Amazon aStore which you can access by clicking the Store link in the site navigation menu. I do not endorse these products, nor do I handle customer service. But since many people visiting this site are looking for products like the Asus Eee PC, HP Mini-Note, or MSI Wind, I provide links to these products. Your actual transaction will be handled by Amazon or an Amazon affiliated retailer

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Posted on Sunday, January 7th, 2007, 1:00 am by Brad Linder




  • http://www.dirmonster.com Johny

    You have includedm them well into your appereance …
    Its gentle to the eye ..

    Cheers

  • http://www.flobzoo.com play online games

    There is so many ads network these days. Depending your niche, you will have pretty good results or deceptions. From my point of view, the best thing to do is asking on webmaster forums like digitalpoint or webmasterworld the best ad network for your niche or read relevant posts from experiencing webmasters.

  • http://www.business-supply.com Marcus

    Interesting read. I am surprised to hear that Amazon is one of your top producers. I tried them on a few of my blogs but had no luck at all driving sales. I had good click through and multiple page views from each user, however, conversion was poor. I am looking at Chitika as a possibility. Where do you rank them amongst your other affiliates? I will use your link when I am ready to pull the trigger. Thanks!

  • http://www.theagencyadgroup.com/ Pasadena Advertising Agency

    I'd have to say that is just a plain bad policy…

  • http://www.shophola.com shophola

    my commission on amazon just 7%
    T T

  • http://www.gamerstyle.com Bex

    Thanks Brad, there's some new advertisers I haven't heard of and might give a whirl instead of adsense or as well as for a week or two.

  • http://www.dotcom-monitor.com/ Website Monitoring

    Hi Brad, I know this post is rather old but as far as I can see the list of advertisers on this blog hasn't changed much. I wonder which service is the most paying for a tech-related blog? And which is the best to deal with?
    Thanks,
    Alex Ivanoff

  • Elsie M Aiken

    Excellent, entertaining, useful reading, Thanks !!

  • http://www.brandnameproductions.com Custom Koozies

    Ive only used Chitika out of those on that list, and I must say they have paid out on time, again and again. So anyone looking to advertise can definitely trust that they would be a worthy network to send traffic to.

  • Helen Atwood

    your blog is awsome

  • http://www.sunglassesuk.com/Oakley_Sunglasses.asp Oakley Sunglasses

    I'm glad google is one of your affiliates. I do also use google as my reference in doing my research work and other stuff in the net. Google helped me a lot doing extensive research about technology, the latest trends in fashion.
    goodluck to you and your other network programs. : )

  • http://www.sightseeingtourslondon.com London Sightseeing Tours

    Nice blog… I know what you mean about loving all things tech but even more so when in small packages! Good to see you have monitised the blog well as well. Good effort.

  • http://www.antiwrinkletrials.com Anti Aging Pills

    Seems like a good blend of programs. Good thing you're not using contextual advertising.

  • Anonymous

    Huh, AdsDaq you say. Never heard of this one before. I’ll give it a try. Sounds like quite the handy tool for every webmaster.
    Clickbooth affiliate network program

  • FreddySimpson

    Huh, AdsDaq you say. Never heard of this one before. I'll give it a try. Sounds like quite the handy tool for every webmaster.
    Clickbooth affiliate network program

  • http://www.rockypantalone.com Rocky Pantalone

    I havent used Chitika, is it any good for sites with a lot of traffic especially in the real estate niche?

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